Well placed for future success, TRAVLR is led by Australian husband and wife duo Simon & Lani te Hennepe. Their journey towards creating TRAVLR began in 2009, when Simon & Lani launched The Bali Bible.
As a seasoned traveller to Bali, Lani was often asked by friends and family about the best things to do, see and experience in Bali. Lani’s list of recommendations quickly became sought after in the couple’s wider network. Seizing the opportunity, and leveraging Simon’s experience running web development company Hypd, the couple created a simple way to share these recommendations, via a website and Facebook page.
Overnight The Bali Bible Facebook page grew from 2 followers to over 1,000. To date, The Bali Bible outperforms travel giant Trip Advisor for social engagement on instagram, albeit for one destination only.
Off the back of the success of The Bali Bible, the co-founders quickly identified a more significant gap in the market and opportunity to deliver a better experience for both travellers and tourism businesses, globally. The ability for travellers to dream, plan, book, experience and share their trip within the one platform was paramount to creating a unique point of difference, putting simplicity first.
“We wanted to create the ultimate travel platform. One that truly connects people and unlocks the best travel experiences whether you’re a first-timer, seasoned traveller, solo adventurer or a family travelling together.” - Simon te Hennepe
In 2009, Simon & Lani began their journey towards creating TRAVLR when they created The Bali Bible.
With a highly skilled team of do’ers, the duo, along with their investors (including BRW rich-listed Humphry Rolleston), have all the right ingredients to continue their track record of building and expanding start-ups into profitable businesses and market leaders.