The global loyalty landscape is undergoing a profound shift. No longer is it enough to offer cashback, discounts, or points that sit dormant. Today’s consumers expect rewards that are aspirational, emotional, and experiential. And nothing meets that expectation better than travel.

The newly released 2025 Expedia Group Traveler Value Index confirms what many of us in the space have been feeling anecdotally — the demand for travel within loyalty ecosystems is exploding.

83% of travellers want to redeem points or rewards for travel.

82% are open to booking travel through non-travel brands, including retailers, telcos, banks, and credit card platforms.

That second stat is the game-changer. It shows the walls between travel and non-travel brands are breaking down — and consumers are ready to transact wherever the experience is frictionless, personalised, and rewarding.

This is where TRAVLR comes in.

The Loyalty Opportunity is Massive — But It’s Not Plug-and-Play Without the Right Partner

For loyalty operators — from banks and telcos to e-commerce and fintech platforms — travel has become the most powerful lever for engagement and retention.

But the challenge is this:

Travel is operationally complex, technically fragmented, and hard to integrate without eroding margin or user experience.

Until now.

TRAVLR was built specifically to solve this problem. We’ve spent the last decade engineering the most flexible, enterprise-ready travel enablement platform — one designed to integrate into any brand ecosystem and make travel a core part of how your customers earn, burn, and engage.

We don’t just offer access to travel content. We offer a full-stack infrastructure layer that lets loyalty programs own the travel experience — not just link to it.

TRAVLR’s Differentiator: Deeply Embedded, Massively Flexible

Here’s why leading brands across media, finance, telecommunications, and commerce are choosing TRAVLR to power their travel loyalty programs:

1. Seamless Brand Integration

We don’t white-label a travel site — we embed your brand at every touchpoint. From the UX to the booking engine, pricing models, inventory rules, and post-booking flows — everything is tailored to your ecosystem, not ours.

Whether you’re a credit card company, fuel rewards platform, or retail loyalty program, TRAVLR ensures travel feels like a native extension of your customer experience.

2. Plug-and-Play Travel Enablement

No internal build. No years-long procurement cycles. Our infrastructure is API-driven, cloud-hosted, and deployment-ready. We can stand up a fully functional travel platform — web, mobile or embedded module — in weeks, not months.

3. Global Inventory, Local Relevance

We aggregate 2M+ properties, activities, transfers, and experiences from the world’s leading wholesalers and DMCs — all dynamically priced and filtered to your brand’s strategy.

Want to restrict to domestic travel only? Focus on high-margin properties? Include exclusive deals or dynamic packaging? Done. Our control panels let your team define the rules, we do the rest.

4. Commercial Models That Scale With You

Whether you want to subsidise bookings with points, run earn/burn schemes, offer cashback on travel, or unlock exclusive rates for VIP tiers — TRAVLR handles it.

We support:

• Pay with Points

• Points + Pay split payments

• Earn on Book

• Tiered loyalty pricing

• Travel as a subscription perk

• Cashback on partner hotels

And because we act as the merchant of record, you avoid compliance headaches while maintaining control of the customer journey.

Why This Matters Now — Especially in Southeast Asia and Emerging Markets

Across Southeast Asia, loyalty is becoming the battleground for customer retention and cross-sell. Telcos are bundling lifestyle rewards. Banks are embedding travel into card-linked offers. Retailers are turning to experiences to lift share of wallet.

But most lack the internal capability to offer travel in a way that’s seamless, secure, and scalable.

That’s where TRAVLR is uniquely positioned.

We’ve built solutions for some of the world’s biggest consumer ecosystems — from Fortune 500 fintechs to household-name media platforms. We know how to deliver travel with precision, and without the bloat or complexity that usually comes with traditional OTAs or affiliate models.

This Isn’t an Affiliate Link — It’s Infrastructure

Many platforms settle for affiliate plug-ins or redirect-based models. The problem? They lose brand equity, data, and margin in the process.

TRAVLR flips the model:

• You own the customer

• You control the experience

• You share in the margin

• You get the data

• And we handle the complexity

The result? A travel experience your customers love — and a new revenue stream you didn’t think was possible.

Ready to Unlock the Power of Travel in Your Loyalty Ecosystem?

TRAVLR is powering the next wave of loyalty innovation. Whether you’re looking to launch a full-scale travel club, embed travel in your app or member portal, or offer dynamic, gamified travel rewards — we’ve done it, and we can do it for you.

The market is moving fast. The data is clear.

Travel isn’t a fringe reward anymore — it’s the reward.

Let’s talk.

📩 Reach out directly or book a time: https://calendly.com/travlr/30min

📊 Read the full Expedia report: https://partner.expediagroup.com/en-us/resources/research-insights/2025-traveler-value-inde